To date, there are many different ways to advertise their goods and services. But noted that the greatest effect has advertising, which is aimed at target audiences. For companies targeting on the market, as manufacturers of advertising products and services, it will be better to place their proposals and image modules on the media, the audience of which are potential customers. One of the most effective how advertising is currently participating in specialized exhibitions. Some experts argue that participation in this exhibition gives the maximum return on investment in the promotion of funds. Strong Enough visual effect on the successful design of the stand of your company at a specialized exhibition may last for several months.

Specialized exhibition – a place where large numbers of accumulated interested in your services consumers. (Similarly see: Ken Cron). Virtually 100% of the audience of such exhibitions – the target. In the near future in Russia will host a series of specialized exhibitions dedicated to the advertising business. Offer comparative analysis of participating in them. 'Advertising Festival – 2008 "will be held from 3 to 5 September 2008 in the city of Chelny. Intended audience – they are representatives of leading industrial enterprises of the Volga and Ural federal districts.

This region contains a large number of industries most diverse directions. There is a huge sector of the oil and gas industry, engineering, food production. Therefore, participation in this exhibition will be sufficiently productive to advertising firms from different regions. It can bring new contacts and business connections.